A Fresh Solution for the Franchise Industry.
People To My Site's process ensures that your online marketing and management system is a success for each local franchisee, without losing brand oversight.
Clarity.
We'll start with a series of collaborative strategy sessions during which our Discovery Team will work with your internal team as well as your franchisees to get a good understanding of your needs as a franchise system in order to develop a comprehensive Web strategy. From here, our group of experts will start shaping design, functionality and marketing ideas that best fit your franchisee's individual markets and roll them into an effective web strategy.
The Pilot.
During this phase, we'll execute the web strategy for each participating franchisee, including launching their new websites and integrating other marketing and social networking tools. We'll then begin driving traffic to the sites, while tracking, analyzing and reporting results. Our dedicated customer service team will ensure that each pilot participant is comfortable with the technology and solutions we implement.
Adoption.
Using our best-of-breed technology, each franchisee will find moving to the Digital Marketing Franchisee Platform simple and easy. In one hour, franchisees will be able to generate their own brand-consistent website and customize it to their own unique needs.
Momentum.
We'll keep your franchise group ahead of the technology curve, continuously honing our marketing efforts and increasing conversions for continued success.